Take a common scenario like this. A candidate searches for a job. In this particular example, let’s say they find their dream role on LinkedIn. Like many job ads these days, there is no contact detail on the bottom of the ad to which candidates can direct queries.
Being proactive, they send an InMail to the person who posted the job, enquiring about the role, trying to tee up a time for a telephone discussion.
A day later the candidate notices that the job ad poster has viewed their profile. Encouraged by this and expecting to receive an imminent response, the candidate waits, as they’re keen to discuss the role before sending their application into a potential database abyss.
Several days later, they receive an InMail credit from LinkedIn as the job ad poster has chosen not to respond to them.
See on blog.firebrandtalent.com