Chip and PIN security technology will make payment card fraud harder and could prevent skimming but its not perfect and does not solve the burgeoning problem of online cardnotpresent fraud
Source: searchsecurity.techtarget.com
With the massive credit card data breaches at Target Corp. and other retailers in the past year, the Europay-Mastercard-Visa (EMV) standard — the technological underpinnings of the Chip and PIN movement — has gained new momentum in the U.S., the most significant holdout nation in adoption of the technology. Starting in October 2015, both Visa and Mastercard plan to shift liability from merchants for fraudulent point-of-sale transactions if the retailers have not deployed the latest readers.