Trust is…
Simple—When you break it down into its essential components of competence, integrity, benevolence, and dependability, trust is really pretty simple. Be good at what you do. Act with integrity. Demonstrate care and concern for people. Do what you say you will do. Simple.
Complex—There is a vast and complex set of variables that influence the development of trust with people and in organizations. The company culture, policies and procedures, governance systems, and the behavior of senior leaders are just a few of the organizational variables. Interpersonal variables include temperament and personality types, level of emotional intelligence, nationality, and life experiences all shape a person’s perception of trust.
Powerful—Trust is the fuel that powers personal and organizational success. With it, all things are possible. People are willing to take risks, reach for the stars, and invest their all. Without it, success moves out of reach. People pull back…
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